Let’s stop stigma – And change mental health

Welcome to Black Dog Tribe

About Black Dog Tribe

Founded in 2011 as a social networking platform for people affected by depression and other mental health conditions, the Black Dog Tribe (BDT) website is intended to be a place in which like-minded people can find their own ‘tribe’ and share experiences in a supportive online community through forums, blogs, daily news and mental health information.


From the outset, BDT worked with mental health charity SANE in the development of web content and professional support. SANE had pioneered the UK’s first mental health telephone helpline; online emotional support services, and shared the vision of BDT to be independent, objective and pragmatic.  

To mark its 25th anniversary, SANE launched the Black Dog Campaign to help more people and reduce mental health stigma. The charity also worked with Ruby Wax on a series of mental health forums enabling people to engage with leading experts.

Marjorie & Ruby Wax

BDT gifted the site to SANE. Announcing the partnership, Marjorie Wallace, SANE’s Chief Executive, said: “The possibility of extending the reach of our on-line community both nationally and internationally through Black Dog Tribe is exciting. We will enable many more people with mental health problems to connect with each other, keep up to date with global mental health news and combine peer group support with speedy access to professional help such as SANE’s services.”

Welcoming the ‘marriage’, Ruby Wax said: “Marjorie and I toast the betrothal of SANE’s Black Dog Campaign and our Black Dog Tribe. We hope that they will have a family of thousands, whom we will welcome to our new home.”

About SANE

SANE is a national charity working to improve quality of life for anyone affected by mental health problems. Our vision is a society where mental illness is free from stigma, discrimination and exclusion, and where each individual can receive the personal care and attention they require at any stage of their life. To achieve this SANE:

  • Provides emotional support, confidential help and expert information through its telephone, email, online support forum and text messaging services.
  • Undertakes research to understand the causes of and better treatments for mental illness.
  • Campaigns to raise awareness of all mental illness and combat stigma.


  • Written by: admin

    We encourage blog writers who write about mental health in all its shapes and forms to share their posts with fellow tribers.

    As we are committed to maintaining a lively but civil platform for discussion, we ask, when you submit your blog, to please avoid the following:


    • Triggering language which could cause distress
    • Commercial promotions
    • Requests for financial aid
    • Mudslinging at other organizations

    Please email your...

  • Written by: admin

    By Richard Wiseman, The Guardian. Photo: Tony Stone.

    On any given night, many of us are desperate for sleep, unable to switch off. Richard Wiseman looks at some solutions.

  • Written by: admin
    On Tuesday 29th April, SANE supporter Anna-Marie Crossan is hosting a coffee morning to raise money for mental health recovery. As well as playing hostess, she will be selling luxury soaps and holding a raffle. 
    Anne-Marie’s fundraising event highlights that you don’t have to run miles and climb mountains to make a difference.
  • Written by: admin

    This month one of our tribers asked the following: “If you're having a "what's the point in anything" day, but you know from experience that if you get out and do something it usually helps, how hard do you push? Is it sometimes ok for it to be just too hard?”

    In light of the fantastic discussion which followed, we have published your responses as our April collaboration blog. We hope you find the advice useful tribe and thank you to all who...

  • Written by: admin

    By Agencies, The Telegraph. Photo: Alamy

    Religious music can help promote psychological well being in later life, study finds.

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    By Graeme Whitfield, Chronicle Live

    Easington MP Grahame Morris says there is a link between the Government’s austerity measures and mental health problems.

    Shocking new figures show that the North is the anti-depressant capital of Britain.

  • Written by: admin
    By Molly Kersey, The Reporter.
  • Written by: admin

    By Patrick Sawer, The Telegraph. Photo: AFP.

    Jonathan Trott has announced he is again withdrawing from cricket, only one match into a recovery from the mental health problems that brought his Ashes tour to an early end.